What 3 questions should you ask an agency before signing?

Questions : (1) "Which GEO sites do you operate in-house, and with what measured score?", reveals real practice. (2) "What's your contractual guarantee, on which precise KPI, with what failure clause?", reveals honest commitment. (3) "Do you have a direct competitor in your current portfolio?", reveals absence of conflict of interest. These 3 questions disqualify 80 % of the market in 5 minutes.

What are the 5 critical KPIs to track in GEO?

The 5 critical GEO KPIs in 2026: (1) weighted citation share across 25-50 target prompts, (2) internal GEO score (composite), (3) LLM referral traffic (GA4 sessions from chatgpt.com, perplexity.ai, claude.ai), (4) attributed GEO leads (CRM + prospect self-declaration), (5) citation sentiment (positive/neutral/negative). Everything else is secondary.

AEO, LLMO, AGEO: what is the difference with GEO?

Difference : AEO (Answer Engine Optimization), LLMO (LLM Optimization), AGEO (Agentic GEO) and GEO (Generative Engine Optimization) cover roughly the same object: optimising to be cited by generative AIs. The market hasn't stabilised the term yet. Stick with « GEO », that's the dominant acronym in Europe by 2026.

Are Chinese AIs (DeepSeek, Qwen) used in Europe?

Marginally, but growing. DeepSeek R1 (January 2025) and Qwen 2.5 (Alibaba) shocked the market with their performance/cost ratio, DeepSeek reaches GPT-4 level at 5% of inference cost. In Europe, their use remains limited (<5% of companies) due to GDPR concerns, China hosting and soft power. On francophone B2B GEO, impact is anecdotal in 2026.

What is the average duration of a GEO project?

A serious GEO project lasts minimum 12 months, PROEMA's standard engagement. The first 3 months build infrastructure (audit, Schema.org, llms.txt, founding contents). Months 4-9 develop coverage depth (FAQ, glossary, comparisons). Months 10-12 consolidate measurement and optimization. Projects under 6 months produce few measurable LLM results.

Bing Webmaster Tools AI Performance Report: what is it and how do you enable it?

Bing Webmaster Tools' AI Performance Report, launched late 2024, shows your impressions and clicks inside Microsoft Copilot and Bing Chat. Free activation: connect your site to Bing Webmaster Tools (DNS or meta verification), the report surfaces under Search Performance after 7-14 days of collection.

Can a gated pricing page be cited by AI?

No, not if the page is behind authentication or a form. AI crawlers only access public content. GEO consequence: brands with "pricing on request" are invisible to LLMs on price dimension. Solution: publish at least a range or reference grid in open access, even approximate.

Can AI replace a human consultant?

Consultant : No, not in 2026. LLMs accelerate analysis, generate hypotheses, structure deliverables. But they don't arbitrate political decisions in a COMEX, don't challenge a self-deluding executive, don't carry responsibility for a recommendation. The human consultant remains irreplaceable; AI is a force multiplier.

Can an LLM read my 100-page PDF?

Yes, depending on LLM and format. Claude 3.5 Sonnet (200k tokens) or Gemini 1.5 Pro (1M tokens) read a 100-page PDF in one go. ChatGPT Plus (128k) handles most but may need chunking. If the PDF is scanned (image), OCR is needed first. Complex tables remain a weakness: verify figures.

Can ChatGPT make serious legal or accounting errors?

Yes, frequently. A 2024 Stanford study showed ChatGPT hallucinates on 58-82% of US law questions depending on complexity, and regularly invents jurisprudence. In accounting, it confuses French/Belgian charts of accounts, forgets local tax specifics, suggests wrong entries. Absolute rule: never sign an AI-generated legal or accounting document without qualified human validation.

Can GEO generate direct revenue?

Indirectly yes, directly no. GEO influences B2B pipeline (better-informed prospects arriving, higher conversion rate, shorter cycle) but doesn't generate traceable revenue like paid. Realistic 18-24 month target: 5-30% of francophone B2B pipeline LLM-influenced, translating to X-Y% revenue depending on conversion. No quantified commitment in PROEMA Forfait.

Can GEO help during a reputation crisis?

Yes, as long-term strategic complement, not as immediate crisis tool. GEO builds factual sourced counter-narrative weighing at 6-18 months. For acute crisis (days/weeks), PROEMA works in complement with e-reputation and PR agencies specialized in rapid crisis management.

Can GEO help recruit talent for my company?

Yes, indirectly. B2B candidates (executives, managers, tech profiles) query ChatGPT and Perplexity about "What's company X like as an employer?" before applying. If your employer brand has no GEO presence, LLMs take raw Glassdoor/Indeed reviews, sometimes unfavorable. GEO structures a citable employer narrative.

Can GEO offset a poor Google reviews reputation?

Partially and indirectly. GEO can build alternative authoritative discourse (methodology, success cases, expertise) that dilutes negative reviews in LLM perception. But it doesn't remove Google reviews or their pickup by some search-enabled LLMs (Perplexity, ChatGPT Search). Over time (6-18 months), a GEO strategy counterbalances the narrative.

Can my client data leak to LLMs?

Client : The risk exists on two fronts: (1) an employee pastes customer data into free ChatGPT and OpenAI can use it for model training; (2) your website exposes customer data that an AI crawler can index. Both manageable: internal policy plus technical audit.

Can PROEMA handle multiple brands within the same group?

Yes, even an optimal format for PROEMA. We offer a Group Forfait covering 2-5 brands of a same group with mutualized foundations (GEO methodology, tech, measurement) and differentiated content and editorial angles. 20-35% economies of scale vs separate Forfaits.

Can PROEMA sign an NDA?

Yes, systematically. NDA is signed from the start of confidential discussions, before any business data shared. PROEMA has a standard template but also accepts your template or a shared lawyer template. Electronic signature (DocuSign, Yousign) in 24-48h.

Can PROEMA support my brand into other European markets?

Yes. PROEMA writes natively in French, English and Dutch, and steers the rollout market by market. For a language we do not cover in-house, we build the programme with a native writer, under our method and our measurement: accountability for the result stays with PROEMA.

Can PROEMA work with an existing internal marketing team?

Yes, the standard collaboration mode. PROEMA integrates into existing content and marketing committees, complements internal team rather than replaces. Typical model: 1 internal GEO referent (0.2-0.5 FTE) + PROEMA team on production and infrastructure. No conflict with existing SEO/SEA/social agency.

Canonical URL and GEO: what impact?

The tag tells search engines and LLMs which is the official version of a piece of content accessible under several URLs. Without it, the LLM hesitates between variants and confidence dilutes. With a clean canonical, authority concentrates on a single URL.

How much does a ChatGPT / Claude / Perplexity subscription cost in 2026?

In 2026, consumer subscriptions range from €0 (limited free) to $200/month (pro). ChatGPT Plus $20/mo; ChatGPT Pro $200/mo; Claude Pro $20/mo; Claude Max $100-200/mo; Perplexity Pro $20/mo. Enterprise APIs are token-based, budget €50 to €5,000/month depending on volume.

ChatGPT vs Claude vs Perplexity vs Gemini: what is the difference?

ChatGPT (OpenAI) = generalist leader, most versatile. Claude (Anthropic) = excellent for pro and legal, more rigorous. Perplexity = conversational search engine with mandatory citations. Gemini (Google) = embedded in Google Search, multimodal-native. Four signatures for four distinct usage profiles.

What is the difference between ChatGPT and Google Search?

Google returns a list of links to explore; ChatGPT delivers a synthesized answer. Google indexes and ranks the web, ChatGPT learned from texts and recomposes them. For complex informational queries, ChatGPT wins on convenience; for fresh news and transactional intent, Google remains far superior in 2026.

How is citation rate measured?

Citation rate is the percentage of relevant queries in a vertical that produce an LLM answer citing the brand as a source. Measurement requires a versioned panel of test questions, a stable list of LLMs, and a reproducible protocol. PROEMA practises three formats: Express (30 questions × 5 engines), In-Depth (250 questions × 3 languages × 5 engines), Continuous (monthly refresh).

Why does PROEMA not guarantee citation rate?

PROEMA does not guarantee citation rate because no one can, LLM behaviour is non-deterministic, citation algorithms change without notice, and a vendor-side change can shift the ground without notice. What PROEMA does guarantee: a measurable methodology, quarterly reporting, and a transparent score grid.

Can client data leak to LLMs? (employee and vendor risks)

Yes, if you (or one of your vendors) send client data into public LLM prompts. No, if you work with Enterprise/API contracts guaranteeing no training. Audit your vendor chain.

Cloudflare AI Crawl Control : utile ?

Yes, essential if you host on Cloudflare. Free service launched in 2024, it visualises in real time the AI bots crawling your site, per bot, per country, per URL path. The only free tool that quantifies bot activity precisely without log gymnastics.

Cloudflare Pages, Vercel, Netlify: how do you configure them for GEO?

The three hosts are good for GEO with similar setups. Cloudflare Pages excels for native AI crawl audit (AI Audit dashboard) and Workers for custom file serving. Vercel offers best Next.js. Netlify stays solid for JAMstack. For francophone B2B, Cloudflare Pages + Cloudflare AI Audit is PROEMA's recommended combo.

Cloudflare Pages, Vercel, Netlify: which one to choose?

Cloudflare Pages for unbeatable cost/performance and native AI bot tracking (AI Crawl Control). Vercel for Next.js and complex SSR/edge functions. Netlify for the polished DX and mature JAMstack workflows. All three are GEO-compatible, the choice falls on ecosystem.

Copyright and content used by OpenAI / Anthropic: where do we stand?

Legal battle in progress, unresolved. Several 2024-2026 lawsuits (NYT vs OpenAI, Getty vs Stability, Authors Guild) examine whether training on protected content without licence is fair use or infringement. In Europe, the EU AI Act forces GPAI providers to honour the CDSM Article 4 opt-out. Discuss with a lawyer.

Which Schema.org types are critical in 2026?

Critical : Six schemas dominate GEO optimisation in 2026: Article (with Author/Person), FAQPage, HowTo, Organization, BreadcrumbList, Product (if e-commerce). All in JSON-LD, never Microdata.

Do LLMs grasp francophone cultural nuances (BE vs FR vs Québec)?

Partially. LLMs recognize Belgian, Parisian and Québécois French but with uneven quality. Claude and Mistral excel on Hexagonal French; GPT-4 stays America-centric on cultural references. For Belgium: ChatGPT often confuses Belgian and French institutions; Mistral does better. For Québec: Claude dominates local expressions and references.

Do you need to fully rework your content strategy?

Not entirely, but structurally yes. Most existing content (60-80%) stays usable but needs restructuring: add FAQ, short citable blocks, Schema.org, sourced citations. New content is now written LLM-first. Full overhaul is only needed if your content is very old (>5 years) or completely unstructured.

Does ChatGPT record my conversations?

Yes by default. OpenAI retains ChatGPT conversations for 30 days for security reasons, even after user-side deletion. On Plus, conversations may train future models (unless explicit opt-out in Settings → Data Controls). Enterprise/Team plans guarantee zero training and SOC 2 encryption.

Does GEO apply to e-commerce sites?

Commerce : Yes, on products with complex research: premium wine, niche perfumes, professional equipment, jewelry, B2B electronics. On FMCG retail (everyday products, impulse buying), GEO ROI is low, paid search and paid social dominate. Rule: higher average ticket and longer informational research = more GEO value.

Does GEO apply to SMEs or only to large groups?

GEO matters for any business whose customers use LLMs to pre-qualify, i.e. most sectors by 2026. SMEs even hold an edge: the window is more open than on Google, where large groups have stacked 20 years of SEO advantage. On GEO, history weighs less.

Does GEO impact traditional SEO?

Traditional : Yes, positively in most cases. GEO reinforces fundamentals Google already values (E-E-A-T, Schema.org, structured content, authority). A GEO-optimized page performs better in SEO because LLMs and Google share ~70% of quality criteria. Exception: if Google AI Overviews captures the query, your click-through may drop even with better ranking.

Does GEO work for a very local brand?

Yes, and it's even a major competitive advantage. Consumer LLMs have limited knowledge of local brands (an accounting firm in Charleroi, a Liège real estate agency). With few GEO-structured local competitors, first-mover takes the territory easily. Local GEO deploys in 6-9 months with moderate budget (€30-80k/year).

Does PROEMA accept direct competitors in its portfolio?

No. PROEMA enforces strict sector exclusivity: one client per market sub-segment at a given time. That rule protects the value of what we build for you, starting with the prompt panel and the content that carries your citations. It is written into the contractual exclusivity promise.

Does PROEMA also manage traditional SEO?

No. PROEMA is not an SEO or SEA agency. SEO remains an important foundation for GEO: a technically sound, well-structured, credible site starts from a better place. But GEO asks a different question: does artificial intelligence understand your company, find it credible, cite it and recommend it when it builds an answer directly? PROEMA works alongside your SEO agency, not instead of it.

Does PROEMA offer a free trial?

Not in strict sense, but we offer a free pre-engagement step: a 90-minute exploratory diagnostic via videoconference (no commitment) framing GEO relevance for your market and presenting a price range. Beyond, the paid scoping audit (€5-10k) is the entry format, short, no long Forfait commitment.

Does PROEMA offer internal training for your team?

Yes, internal training included in standard GEO Forfait (2h team awareness + 1-day referent training + quarterly 4×2h coaching). PROEMA also offers standalone training modules (without full Forfait) at €2-5k/day for companies wanting to upskill without full outsourcing.

Does PROEMA offer performance guarantees?

Performance : Yes, one guarantee only: an internal GEO score increase measured before/after, conditional on full implementation of the recommendations. No numerical guarantee on LLM citations, because models evolve constantly (OpenAI, Anthropic, Google, Mistral) and a numerical promise would be commercially dishonest in 2026.

Does PROEMA work with startups?

Yes, with a maturity threshold. PROEMA works with post-seed B2B startups (Seed+ or Series A), ideally with recurring revenue >€500k and 5-15 team members. Below that, GEO ROI is hard to achieve within the standard 12-month Forfait. For very early startups, PROEMA offers a light scoping audit instead of full engagement.

EU AI Act Article 50: what labelling obligations before 2 August 2026?

Article 50 of Regulation (EU) 2024/1689 (EU AI Act) imposes from 2 August 2026 several transparency duties: label AI-generated content, flag interactions with AI chatbots, and identify deepfakes. Theoretical penalty: €15M or 3% of global turnover. Take this to a lawyer, at PROEMA we consult Sabrina before any implementation.

EU AI Act and non-European brands: what are the obligations?

EU AI Act (progressive application since 2024, full effect August 2026) applies to any brand, European or not, offering or using AI systems in the European Union. Main obligations for B2B brands: transparency on AI used (Article 50), risk classification, documentation, and for GEO, signaling AI-generated or AI-modified content.

Which FAQ structure for LLM optimisation? (5-block playbook)

The PROEMA GEO Playbook structures each FAQ in five blocks: (1) Quick answer in 1-2 sentences, (2) Expert development 200-300 words, (3) Table or list, (4) CTA, (5) Related questions. This grid maximises the odds that an LLM extracts either the short line (snippet), the expert paragraph (long citation), or the table (comparative answer).

How long is the GEO first-mover window?

The useful GEO first-mover window is 18-36 months, defensible afterwards for 3-5 years. We never promise longer, promises of 5-10 years are false claims that cannot be substantiated. The discipline will become table-stakes for B2B verticals between 2027 and 2029, much like SEO did between 2005 and 2010.

Watch package €1K/month or GEO Optimisation package €2.5-25K/month?

Optimisation : Watch (€1K/month) = you want to know what's being said about your brand inside LLMs without changing your strategy. Optim (€2.5-25K/month) = you want to act and grow citation share via implementation. Watch is an observation post; Optim is a transformation programme. Neither substitutes the other.

GDPR and data collected via diagnostic forms: how do you stay compliant?

Diagnostic : Four pillars: (1) explicit consent (unticked checkbox), (2) clear and limited purpose (GEO audit only), (3) explicit retention duration (12 months max recommended), (4) accessible user rights (access, rectification, deletion, portability). PROEMA follows these standards by default in all forms.

GDPR and LLM citation tracking: what does the CNIL say in 2026?

The CNIL hasn't published specific doctrine on LLM citation tracking in 2026, but its general GDPR guidelines apply: no tracking of identifiable persons without legal basis, no sending of prompts containing personal data to LLMs without a contract. Discuss with a lawyer.

FAQ, frequently asked questions

Q: What is the average duration of a GEO project?

A serious GEO project lasts minimum 12 months, PROEMA's standard engagement. The first 3 months build infrastructure (audit, Schema.org, llms.txt, founding contents). Months 4-9 develop coverage depth (FAQ, glossary, comparisons). Months 10-12 consolidate measurement and optimization. Projects under 6 months produce few measurable LLM results.

Q: Bing Webmaster Tools AI Performance Report: what is it and how do you enable it?

Bing Webmaster Tools' AI Performance Report, launched late 2024, shows your impressions and clicks inside Microsoft Copilot and Bing Chat. Free activation: connect your site to Bing Webmaster Tools (DNS or meta verification), the report surfaces under Search Performance after 7-14 days of collection.

Q: Can a gated pricing page be cited by AI?

No, not if the page is behind authentication or a form. AI crawlers only access public content. GEO consequence: brands with "pricing on request" are invisible to LLMs on price dimension. Solution: publish at least a range or reference grid in open access, even approximate.

Q: Can AI replace a human consultant?

Consultant : No, not in 2026. LLMs accelerate analysis, generate hypotheses, structure deliverables. But they don't arbitrate political decisions in a COMEX, don't challenge a self-deluding executive, don't carry responsibility for a recommendation. The human consultant remains irreplaceable; AI is a force multiplier.

Q: Can an LLM read my 100-page PDF?

Yes, depending on LLM and format. Claude 3.5 Sonnet (200k tokens) or Gemini 1.5 Pro (1M tokens) read a 100-page PDF in one go. ChatGPT Plus (128k) handles most but may need chunking. If the PDF is scanned (image), OCR is needed first. Complex tables remain a weakness: verify figures.

Q: Can ChatGPT make serious legal or accounting errors?

Yes, frequently. A 2024 Stanford study showed ChatGPT hallucinates on 58-82% of US law questions depending on complexity, and regularly invents jurisprudence. In accounting, it confuses French/Belgian charts of accounts, forgets local tax specifics, suggests wrong entries. Absolute rule: never sign an AI-generated legal or accounting document without qualified human validation.

FAQ

Frequently asked questions on GEO, AI citability and the PROEMA method.

B2B, ROI, tarifs, GEO vs autres

What 3 questions should you ask an agency before signing?
What are the 5 critical KPIs to track in GEO?
Does PROEMA accept direct competitors in its portfolio?
Does PROEMA offer performance guarantees?
Watch package €1K/month or GEO Optimisation package €2.5-25K/month?
How much does a GEO project cost in 2026?
How long before the first results?
How does the PROEMA GEO score uplift guarantee work?
How do you assess a GEO agencys real depth?
How do you choose a GEO agency in 2026?
How do you measure the success of a GEO strategy?
In-house vs outsourced GEO: which choice?
PROEMA vs a GEO measurement platform: what is the difference?
PROEMA vs a classic SEO agency: what is the concrete difference?
Reddit cited by ChatGPT: the blind spot that wins brands in 2026
Should you hire an in-house GEO Manager?
Vertical Build: which clients does it actually fit?
What does a 30-minute PROEMA scoping call look like?
What annual budget should a CMO allocate to GEO?
What internal governance does PROEMA recommend to steer a GEO strategy?
What is the role of GEO Rocket sponsorship?
What ROI can you expect from a GEO investment?
When should you start a GEO strategy: now, in 6 months, or in 2 years?
Why an Express Audit before a retainer?
Why does FAQPage Schema stay critical despite the Google deprecation of 7 May 2026?
Why no numerical guarantee on LLM citations?
Why is PROEMA not comparable to a low-cost 590 EUR/month GEO offer?

Grand public, IA / LLMs

AEO, LLMO, AGEO: what is the difference with GEO?
Can my client data leak to LLMs?
ChatGPT vs Claude vs Perplexity vs Gemini: what is the difference?
Does GEO apply to SMEs or only to large groups?
How do LLMs decide which brands to cite in an answer?
How long does it take before a brand gets cited by AI?
How many people use ChatGPT instead of Google in 2026?
How do you start GEO with no budget?
How do you tell if your site is GEO-friendly without being technical?
Is ChatGPT safe for my company? (GDPR)
What are the main AI answer engines in 2026?
Mistral / Le Chat (French): why does it matter for EU brands?
My competitor is cited by ChatGPT and I am not: why?
My site ranks on Google: why should I worry about LLMs?
What is the difference between a search engine and an AI answer engine?
What happens if you do nothing on GEO?
What is an AI crawler and why should you care?
What is an LLM, exactly?
What is a synthetic answer from an LLM?
What is brand citability by an LLM?
What is ChatGPT and how does it work in 2 minutes?
What is Wikidata and why does PROEMA keep mentioning it?
Why does ChatGPT sometimes cite false information?
Why does your brand need to be cited by ChatGPT?
Will GEO replace SEO?

Grand public, IA / LLMs (complément)

Are Chinese AIs (DeepSeek, Qwen) used in Europe?
Can AI replace a human consultant?
Can an LLM read my 100-page PDF?
Can ChatGPT make serious legal or accounting errors?
How much does a ChatGPT / Claude / Perplexity subscription cost in 2026?
What is the difference between ChatGPT and Google Search?
Do LLMs grasp francophone cultural nuances (BE vs FR vs Québec)?
Does ChatGPT record my conversations?
What is the difference between GPT-4, GPT-5, Claude Opus and Gemini Pro?
How does ChatGPT understand a question asked in French?
How many people use ChatGPT in Belgium and France?
How do you explain ChatGPT to your team in 5 minutes?
Is my site already being crawled by AI without my knowledge?
My staff use ChatGPT at work: should I be worried?
What is an LLMs context window?
Which AI should you choose: ChatGPT, Claude or Perplexity?
Why does ChatGPT sometimes give different answers to the same question?
Why do we talk about tokens in LLMs?
Why does ChatGPT sometimes invent false information?
Will AI eliminate jobs in my company?

B2B, ROI, tarifs, GEO vs autres (complément)

What is the average duration of a GEO project?
Can GEO generate direct revenue?
Can GEO help during a reputation crisis?
Can GEO help recruit talent for my company?
Can GEO offset a poor Google reviews reputation?
Can PROEMA handle multiple brands within the same group?
Can PROEMA sign an NDA?
Can PROEMA support my brand into other European markets?
Can PROEMA work with an existing internal marketing team?
Do you need to fully rework your content strategy?
Does GEO apply to e-commerce sites?
Does GEO impact traditional SEO?
Does GEO work for a very local brand?
Does PROEMA also manage traditional SEO?
Does PROEMA offer a free trial?
Does PROEMA offer internal training for your team?
Does PROEMA work with startups?
How does GEO interact with your social media?
How many blog posts should you produce for GEO?
How many clients can PROEMA serve simultaneously?
How many GEO agencies exist in French-speaking Europe?
How many internal FTEs should you dedicate to GEO?
How does PROEMA guarantee the confidentiality of your data?
How do you avoid AI citing your brand negatively?
How do you build a GEO business case for your CFO?
How do you integrate GEO into your annual marketing plan?
How do you justify GEO spend against an existing SEO budget?
How do you measure GEO return on investment?
How do you train your marketing team in GEO?
Should you prefer an independent consultant or a structured agency?
Is GEO effective against cannibalisation between subsidiaries?
Is GEO relevant for B2B or only B2C?
Is LinkedIn important for B2B GEO?
Is PROEMA agnostic across LLMs (ChatGPT, Claude, Perplexity)?
Should you pick a local agency or a large Paris agency?
My competitors are already better positioned: is it too late?
My site has no blog: can I still do GEO?
Does PROEMA work only in Belgium and France?
Does the CEO need a personal online presence for GEO?
What happens after the 12-month Forfait GEO commitment?
What happens if I am not satisfied with the PROEMA Forfait?
What happens if you switch GEO agency mid-way?
What does PROEMA do that platforms like Profound or AthenaHQ dont?
What ROI should you expect after 6 months of GEO?
What should you do if AI cites incorrect information about your brand?
Why is PROEMA more expensive than a 590 EUR/month GEO agency?

Tech & Réglementaire

Bing Webmaster Tools AI Performance Report: what is it and how do you enable it?
Canonical URL and GEO: what impact?
Can client data leak to LLMs? (employee and vendor risks)
Cloudflare AI Crawl Control : utile ?
Cloudflare Pages, Vercel, Netlify: which one to choose?
Copyright and content used by OpenAI / Anthropic: where do we stand?
Which Schema.org types are critical in 2026?
EU AI Act Article 50: what labelling obligations before 2 August 2026?
Which FAQ structure for LLM optimisation? (5-block playbook)
GDPR and LLM citation tracking: what does the CNIL say in 2026?
Which tech stack for a GEO-native site: CMS or static?
How do you formalise an AI crawler management policy?
How do you link an author to Wikidata via sameAs?
How do you monitor the AI bots crawling your site?
Sitemap XML: how do you update it for GEO?
How do you write an effective llms.txt?
Is my content considered AI-generated under the EU AI Act?
JSON-LD vs Microdata vs RDFa: which format in 2026?
Is machine translation good enough for GEO?
The NYT vs OpenAI lawsuit: what are the implications for European brands?
Open Graph and GEO: still useful?
Should you opt in or opt out of AI crawlers?
Should you label AI-assisted content on your site?
Unfair competition and GEO: can you name your competitors?
What is llms.txt and should you put one on your site?
What is multilingual hreflang and why is it critical in GEO?
What is Schema.org Author Person typed with Wikidata?
What update frequency keeps content cited by LLMs?
Why does Schema.org Author entity equal +33 citation confidence points?
Why does the 2026 PROEMA robots.txt pattern block GPTBot but allow OAI-SearchBot?

Tech & Réglementaire (complément)

Can a gated pricing page be cited by AI?
Cloudflare Pages, Vercel, Netlify: how do you configure them for GEO?
EU AI Act and non-European brands: what are the obligations?
GDPR and data collected via diagnostic forms: how do you stay compliant?
How long does it take for a Wikidata entry to be recognised by LLMs?
How do you comply with EU AI Act Article 50 on AI content?
How do you create a Wikidata entry for your CEO?
How do you do GEO on a Next.js or Astro site?
How do you exclude confidential pages from AI crawlers?
How do you install llms.txt on a WordPress site?
How do you monitor AI traffic in Google Analytics 4?
How do you verify that your Schema.org is correctly implemented?
Is my content protected by copyright against LLMs?
llms.txt on Shopify or Wix: how do you set it up?
Must AI-assisted content be labelled on your blog?
My site is pure JavaScript: can AI index it?
Schema.org Author Person on a multi-author blog: which approach?

GEO fundamentals

How is citation rate measured?
Why does PROEMA not guarantee citation rate?
How long is the GEO first-mover window?
How much does a GEO audit cost?
What is the difference between GEO and SEO?
What is an llms.txt file?
PROEMA versus an SEO agency, what is the difference?
Which LLMs does PROEMA optimise for?
How long before GEO results?
What is GEO (Generative Engine Optimization)?